Url Shorteners
Url Shortener

The 14 Most Effective URL Shorteners for Branding

Long URLs can be a hassle to manage in a variety of ways.

If you keep your URLs elsewhere for future reference, dealing with long and tricky characters can be challenging. Furthermore, sharing long links on social media may appear spammy.

Many URL shorteners exist to help you combat this problem by converting long URLs into short, memorable ones. When you use them, your audience will be more likely to share it without hesitation.

You may also track views, clicks, and other data with most URL shorteners. It's a fantastic marketing piece.

I've compiled a list of some of the most popular URL shorteners. Let's get to the list right now.


Rebrandly comes with a slew of capabilities right out of the box, including over 100 integrations. You may customize your shortened links with your company's name, track each click and view, optimize links for better reach, and interact with your colleagues.

Rebrandly has received high marks from sites such as TrustPilot and Capterra. Not to mention the fact that they have over 250,000 satisfied clients and are still growing.

Rebrandly has received high marks from sites such as TrustPilot and Capterra. Not to mention the fact that they have over 250,000 satisfied clients and are still growing.

Pricing levels begin at $29 a month, but you can join up for a free trial to get a feel for the service.


You probably know what Bitly is unless you've been living under a rock. It's the most well-known URL shortener, but it can also be used for other purposes. You may learn who is clicking your links, what demographic they belong to, and where they came from.

You can change the characters in your links to match your branding. This service is used by major corporations such as Disney, ESPN, Amazon, and Nike, so you can't go wrong.

Bitly is free to use, however there are premium options available that start at $29 per month.


Blink is used by brands such as Airbnb, Ray-Ban, and Coca-Cola because it is great for individuals as well as teams. It allows you to track and analyze your relationships, as well as quickly integrate their API into your ecosystem. You also get a lot of useful information to help you set things up and obtain the best outcomes possible.

It's simple to expand over time because you can pay for only the things you need right now and upgrade later. This platform is unique in that it offers both an iOS app and a Google Chrome extension, allowing you to use it from numerous devices.

Finally, they manage enterprise-level security and compliance, ensuring that all of your data and other information is always secure.



A link shortening tool with a plethora of customization options. It allows you to get the most out of your links by utilizing the following features:

Apart from that, Clkim is highly customisable and can be set up in less than two minutes. You get thorough data to stay on top of your efforts, as well as a fantastic support team that is available 24 hours a day, seven days a week.

  • Branded URLs with a short length
  • Users are directed via smart redirects based on contextual cues
  • Users can be retargeted and bespoke lists can be created.
  • Advertisement-based link monetization

Apart from that, Clkim is highly customisable and can be set up in less than two minutes. You get thorough data to stay on top of your efforts, as well as a fantastic support team that is available 24 hours a day, seven days a week.

You can choose from a variety of plans, starting at just $10 per month when paid annually. There is, however, a 14-day free trial that you can take advantage of before purchasing.



You can use Hootsuite's Ow.ly URL shortening service if you have it installed. It was formerly available to anybody, but owing to security concerns, it is now only accessible through the Hootsuite dashboard.

That doesn't make it any more difficult, though, because you can get started and use it for free. It allows you to quickly shorten links, track traffic, and show social return on investment.

If you choose one of their paying plans, you will be able to access a lot more services. You may rest confident that Ow.ly is extremely user-friendly, and you'll have no trouble getting started.



TinyURL is a free service that makes your links shorter and easier to remember. You don't even need to register to use their URL box to enter long links and push the button to get things done.

It also comes with a browser toolbar that allows you to shorten links much more quickly, and it works with the majority of popular browsers.

This service doesn't have a lot of bells and whistles, but it gets the job done. TinyURL is ideal if you only need to shorten a few links. That's all there is to it.



Tinycc allows you to manage, track, and shorten URLs. It shows you the number of new vs. returning clicks, the country of origin, the browser used, and other statistics. You may also check your link history and manage them via tags, filters, and other methods because you must register and create an account.

You may also shorten links that contain your brand name or custom domain, which is a nice feature. This service is free, however you might want to look into the premium plan. There are additional features and allowances in it.



Qti.ai isn't only a URL shortener; it's also a threat intelligence platform that helps to improve internet security. Once you've created links with this service, it'll check them for fraudulent spoofing and malicious activity, ensuring that users are safe.

Given the sophistication of today's hackers, Qti.ai examines each link to see whether it contains any phishing, mature content, or fraud concerns.

It protects both you and anyone who will click those links. This service is completely free, so give it a try.



Chl.li is a very basic and clear service that allows you to fast and easily shrink URLs. It's free, secure, and lets you customize your URL ending. You can also provide an expiry date if you don't want the URL to work after a specific amount of time.



With Tiny, you can effortlessly brand your long URLs and analyze them. It, for example, offers a tracking feature that allows you to do A/B split tests to discover which URLs produce the best results. You can also take use of a fully secured data vault to keep your data safe.

Other than that, you can:

  • Keep track of conversions.
  • If you make a mistake, you can easily alter the destination URL.
  • For the best results, retarget each and every click.
  • Make CTAs for any website on the internet.

There are many more features to choose from, and you can try them all out for free for 14 days. Pricing plans begin at $19 per month after that.



I'm sure a lot of you are aware with Adf.ly, which was once the most popular link shortening site. Its success is mostly due to the fact that it pays you to shorten links. Yes, it certainly does.

It does, however, include a number of useful features, such as thorough analytics, API access, and so on. You also have a variety of monetization opportunities, so give it a look if that's something you're interested in.



Is.gd, a very simple service for shortening links, is another option. You may keep track of your links' statistics, use lowercase and pronounceable language, and even create a custom URL. You can shorten as many links as you want on this website, and it's entirely free to use.

It's also very popular, with over a billion connections cut to date.



Short.io offers a variety of plans and features. You can create several custom domains, trace each click and its location, and customize each URL. Aside from that, it allows you to collaborate with team members and use their API key.

The best part is that you may use this service with a variety of applications to test its viability. Short.io offers both free and premium services, with the latter starting at $20 per month.

You can either sign up for their free plan or try out one of their premium plans.



Kutt, which is available as a cloud service and a browser plugin for Google Chrome and Firefox, has a number of features that might make your life easier while also decreasing links. It's fully free and open-source, and it can help you with the following:

  • Manage all of your links from a single, user-friendly dashboard.
  • Make your links' domains unique.
  • Check out the statistics in detail.
  • To access the solution from anywhere, use their API.

Kutt does a really good job for a service that has no payment tied to it.